Targeting a higher price segment, Brillen.de operator launches new subscription-based retail concept
SuperVista, the German-based group behind the brillen.de discount brand, has announced that it was entering the higher-priced designer frames segment with the launch of THE GOOD BRAND OPTICIANS, a new eyewear retail concept operating on a subscription-based business model. The new shop-in-shop brand offers hundreds of frames from “top international ...
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