Oakley Will Introduce New Styles To Counter A Drop In Sunglass Sales

14 November 2003

Sales of Oakley apparel have grown by about 50 percent in Europe so far this year, representing about 10 percent of its total sales in the region, and the brand's footwear range is also going strong. This spurt helped to compensate for very weak sales of sunglasses in Southern ...

Already an Eyewear Intelligence subscriber? Sign in here.

barrier_image_OIC

Subscribe today

Buying a membership today will give you:

  • Unlimited access to ewintelligence.com - all insight and analysis available online
  • Our executive edition of Eyewear Intelligence (Digital Edition) - the must-read for all decision-makers in the industry
  • Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
  • Case studies and best practices on business challenges
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
  • Access to over 11,500 articles and analyses in the archive
  • Personal library to save articles and track your key content
  • Powerful search and intuitive navigation
  • Organisation-wide access across offices, people and devices

SUBSCRIBE TODAY

To continue reading this article register now.