All Licencing articles
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News briefsItalia Independent in licensing deal with Enea Bastianini
Italia Independent has entered a two-year licensing agreement with Enea Bastianini, a promising young Italian Grand Prix motorcycle racer. Bastianini won the 2020 Moto2 World Championship and has signed with Esponsorama Racing for the 2021 MotoGP season. The partnership with Bastianini will lead to the launch of a new line ...
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Jet Set obtains La Martina license
The Italian company Jet Set Group has obtained the eyewear license of the Argentine brand La Martina. The license agreement, which covers manufacturing and distribution, was signed at the end of 2020 and started this year. The collection will include sun and prescription frames. La Martina was founded in ...
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News briefsInspecs extends license agreement with O’Neill
Inspecs has agreed a new “long-term” license agreement with O’Neill, the international surf and snowwear brand. The companies have working together since 2013 and no further details on the length of the renewal were released. As part of O’Neill’s sustainability initiatives, Inspecs has recently created a frame for the brand ...
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Safilo extends Pierre Cardin license to end 2026
Safilo has renewed until Dec. 31, 2026, the license to design, manufacture and distribute eyewear under the Pierre Cardin brand. The companies have been working together for three decades, with the presentation of the first Pierre Cardin branded collection dating back to 1991. In a statement, the designer Pierre Cardin ...
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Barton Perreira in James Bond licensing deal
Barton Perreira, a Los-Angeles based eyewear company, has signed an exclusive global James Bond licensing agreement with EON Productions with the release of the film No Time to Die. The brand is the eyewear partner of the film, in which feature three eyewear styles. Under the deal, Barton Perreira will ...
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News briefsMarchon obtains the Converse license
Marchon has entered an exclusive, long-term global licensing agreement with the American footwear and apparel brand Converse. The sun and optical collections designed under the new partnership will roll out globally at the beginning of January 2021. Taking cues from the brand’s footwear, most notably the Chuck Taylor All Star ...
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I-deal Optics renews Rafaella license
The Michigan-based eyewear firm I-deal Optics has renewed until Dec. 31, 2023 a license agreement to design, produce and distribute sun and prescription eyewear under the Rafaella brand. I-deal Optics has held the license since 2018. Rafaella is a women’s clothing brand owned by Perry Ellis International.
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Kenmark Eyewear renews Kensie license
Kenmark Eyewear has renewed until June 2024 an exclusive license agreement for the development, production and worldwide distribution of eyewear under the Kensie brand. The companies have been partners since 2009. Kenmark launched Kensie’s eyewear collection, which comprises optical frames, sunglasses and a girls’ range. Kensie is a clothing brand ...
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De Rigo in license agreement with Tumi
Tumi, a high-end brand of travel and business accessories, has signed with De Rigo an exclusive agreement for the design, production and distribution of sunglasses and prescription frames for both men and women. The collection is set to debut at Vision Expo East, scheduled for March 18-21, prior to its ...
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News briefs
Foster Grant launches new Sofia Vergara collection
Foster Grant, a brand of Essilor International’s wholly-owned unit FGX International, has teamed up with Colombian-American actress Sofia Vergara for a new collection of reading glasses, sunglasses and trademark SunReaders. The Sofia Vergara x Foster Grant line comes in 24 styles personally curated by Vergara and available in a variety ...
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Safilo obtains Ports license for Mainland China
Safilo has signed with Ports Asia Holding a 10-year license agreement for the design, manufacture and distribution of Ports branded sunglasses and optical frames for Mainland China. The deal gives Safilo the option to expand distribution to other markets. The first Ports collection will be launched in January 2021 and ...
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Luxottica renews Versace license for 10 years
Luxottica, the Italian unit of EssilorLuxottica, has agreed an early renewal of its license agreement for the development, production and worldwide distribution of sunglasses and prescription frames under the Versace brand. The 10-year renewal is effective from April 1, 2020 and runs until Dec. 31, 2029. The parties have been ...
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Rossignol and Julbo continue to partner with Martin Fourcade
Rossignol and Julbo will continue to partner with Martin Fourcade, despite his surprise retirement announcement in mid-March. According to reports in sport-guide.com, the French biathlete and five-time Olympic champion has signed a three-year extension of his contract with Rossignol. Julbo also told sport-guide.com that it will further extend its long-standing ...
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Clariti Toric is the latest silicone hydrogel contact lens in...
Clariti Toric is the latest silicone hydrogel contact lens in the stable of Sauflon, joining Clariti monthly and one-day lenses. Sauflon said the new product would be the first choice upgrade for patients who wear hydrogel toric lenses. They will be available only through eye care professionals.
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Coco Song, the Italian brand that's been through various ups...
Coco Song, the Italian brand that's been through various ups and downs, is back under the management of the designer who created it. Elisio Tessaro, chief executive of Area, created Coco Song in 2005, and a few years later it sold it to an investment fund. In 2009 the license ...
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Exalt Cycle, the brand created by the bankrupt Vidivici, has...
Exalt Cycle, the brand created by the bankrupt Vidivici, has been licensed to ARS Optical, another Italian company based in Varese. ARS already has the Sweet Years brand, and will now have exclusive distribution in Italy for this new collection of 22 XY prescription models. Exalt Cycle, and the patents ...
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Signature Eyewear has renewed its license for the Cutter &...
Signature Eyewear has renewed its license for the Cutter & Buck Eyewear collection, extending it through Dec. 31, 2014, and now covering the whole world. It was originally set to expire at the end of this year. The two companies have been partners since 2006. Signature designs, manufactures and distributes ...
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+++ Marcolin has extended its licensing agreement with Tom Ford,...
+++ Marcolin has extended its licensing agreement with Tom Ford, which began in October 2005, until the end of 2022 +++
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News briefs
Quiksilver, the well-known outdoor sports apparel and accessories brand, has...
Quiksilver, the well-known outdoor sports apparel and accessories brand, has gone into partnership with Carl Zeiss Vision Sunlens for its new sun eyewear for children aged 6 to 12. Roxy for girls and Quiksilver for boys will have Optics by Carl Zeiss Vision lenses.
